Set your sights on an all-new way to look at ammo. Primed For ’21 is an online experience where we debut our new ammunition lineup for 2021.

 

Discover our 2021 releases:

 

ALL-NEW 6.8 WESTERN

HUNTING

PERSONAL DEFENSE

SPORT SHOOTING

DOWNLOAD 2021 BROCHURE
LARGEST SMALL CALIBER AMMO ENTERPRISE
Winchester is now the largest supplier and producer of small caliber ammunition to the U.S. military and the world. As a result, Winchester is better positioned than ever before to produce and deliver trusted ammunition products to civilians, law enforcement and the military.
See Capabilities
All-New 6.8 Western
Released on 01.15.21
Hunting
Released on 01.14.21
Personal Defense
Released on 01.13.21
Sport Shooting
Released on 01.13.21
Stay Tuned For New Ammo
Keep me updated on Winchester's new products and more throughout the year.
Need More Information?
Find more product information in our new products brochure.
DOWNLOAD 2021 BROCHURE